SAP CRM and customer experience
- May 23, 2005
BOSTON -- SAP America CEO Bill McDermott discusses the CRM market, SAP's failed bid for Retek and Oracle's plans to lure SAP NetWeaver customers onto the Oracle E-Business Suite.
- May 18, 2005
The 2005 release of mySAP CRM adds enhanced marketing features and an e-mail response management system that increases the accuracy and efficiency of outbound e-mail.
- May 16, 2005
With its competitors struggling or occupied with acquisitions, SAP has a chance to extend its CRM presence. SAP's Sapphire user conference could be the place to start.
- May 11, 2005
JetBlue Airways is rolling out mySAP ERP as part of an expansion of the airline's operations. Some in the cash-strapped industry are making IT investments to remain competitive.
- May 04, 2005
Executives at Varian Medical Systems weren't convinced mySAP CRM would work at first, but additional SAP software helped bridge some functionality gaps.
- May 01, 2005
Rainy days of May don't have to mean that your business gets wet. This month we present two chapters from CRM with SAP Industry Solutions, designed to open your eyes to the options on the CRM horizon and reveal the full potential of mySAP CRM in ...
- April 26, 2005
SAP is rolling out more than 100 industry-specific analytic applications. The new composite applications are aimed at 25 industries and pull data from multiple sources, according to SAP.
- February 07, 2005
More than half of sales professionals who participated in a recent study said their CRM system isn't making their sales team more effective. Some are finding success through other methods.
- February 02, 2005
Gourmet food and cookware retailer Surfas Restaurant and Supply turned to SAP to appease frustrated customers and improve sales.
- November 08, 2004
Brother International Corp. fields nearly 2 million customer support calls each year. Properly handling these calls is key to keeping customers' business. When the Bridgewater, N.J.-based office products manufacturer needed a reliable CRM system to ...
- September 23, 2004
Brother International had a shaky experience with an SAP R/3 rollout, but found success -- and ROI -- with mySAP CRM.
- September 14, 2004
CIOs share tips on how to make sure mySAP CRM produces for you.
- December 16, 2003
One California company describes the decision-making process that led to its choosing mySAP CRM over competitive offerings.
- November 17, 2003
SAP today announced its new customer relationship management (CRM) software for the small and mid-size market, a product that will face some stiff competition.
- November 11, 2003
Find out how to tap your customer relationship management (CRM) software for Sarbanes-Oxley compliance, and what SAP is doing to make the process simpler.