News

SAP CRM and customer experience

  • June 20, 2006 20 Jun'06

    Vendors discuss next phase of CRM market evolution

    The CRM market has long borne the stigma of failure. Here, some of the leading vendors share their thoughts on why it has failed -- and their solutions.

  • June 15, 2006 15 Jun'06

    Oracle bolsters Siebel on demand CRM through acquisition

    Oracle will extend its Siebel Contact On Demand application with the acquisition of Telephony@Work, a provider of IP-based software infrastructure.

  • May 30, 2006 30 May'06

    Wrigley's trade promotion gets boost with SAP CRM

    An image overhaul, coupled with trade promotion management tools from SAP, has boosted the Wrigley Company to the top of the confectionery market.

  • May 10, 2006 10 May'06

    SAP adds marketing features to CRM on-demand

    The second release of SAP's CRM on-demand software will be launched at the SAP Sapphire user conference next week in Orlando, Fla.

  • May 04, 2006 04 May'06

    SAP leads Oracle in order management, Forrester says

    The latest report from Forrester Research gives SAP a lead over Oracle's E-Business Suite and Siebel software in order hub management.

  • March 22, 2006 22 Mar'06

    CRM service providers found lacking

    A recent survey found that many firms would not recommend their professional CRM service providers. Forrester offers tips on how to find the right partner.

  • March 07, 2006 07 Mar'06

    Companies going all in for on-demand, not just CRM

    Some firms are moving their entire IT operations into on-demand, and Salesforce.com is helping them do it with its new release.

  • February 13, 2006 13 Feb'06

    SAP acknowledges barrier to mySAP CRM implementations

    With its recent release of SAP Sales On-demand, SAP hopes to counter slow CRM adoption rates within its own customer base by giving customers a faster way to get up and running.

  • February 08, 2006 08 Feb'06

    The hidden costs of SAP on-demand

    SAP CRM on-demand has basic sales force automation features, but integrating with back-end systems and mapping data to the on-demand platform could result in additional fees.

  • February 03, 2006 03 Feb'06

    SAP's entry muddles the hosted market

    With the arrival of SAP's long-awaited on-demand CRM offering, which competitor is hurt the most and who will emerge?

  • February 02, 2006 02 Feb'06

    SAP launches on-demand CRM

    SAP announced its CRM on-demand offering, targeting many of its own customers in the upper midmarket with a subscription-based model that integrates into SAP back end systems.

  • January 26, 2006 26 Jan'06

    SAP set to launch hosted CRM

    SAP plans to enter the hosted CRM market in 2006 and will make an announcement to that effect as early as February, according to remarks from CEO Henning Kagermann.

  • January 12, 2006 12 Jan'06

    Lessons learned: Firm overcomes struggles with SAP CRM

    Satish Subramanian, an MIS manager and CRM project manager at Varian Medical Systems shares how his project team overcame a challenging mySAP CRM project.

  • January 10, 2006 10 Jan'06

    Konami uses SAP to sell direct to gamers

    Konami Digital Entertainment is using SAP software in a speedy project that placed its most popular video games online for the holidays.

  • November 15, 2005 15 Nov'05

    SAP exec: On-demand model needs tweaking

    As Salesforce.com, Siebel and others offer their software through an on-demand model, SAP plans to take a broader approach.

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