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SAP CRM software News
January 09, 2017
SAP acquires Abakus marketing measurement software for SAP Hybris marketing suite; openSAP adds new courses for S/4HANA, data science, simple screens, financials.
September 21, 2015
SAP says its new software is aimed at bringing CRM into the new digital era; Forrester report shows strong growth for IoT implementations.
May 26, 2015
Three case studies demonstrate that Hybris can be an effective platform for multi-brand companies wanting to improve customer experience.
December 11, 2014
The U.S. wing of the printer manufacturer plans to scrap manual procurement and buy supplies over the e-commerce network after integrating it with SAP ERP.
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SAP Digital CRM is a simplified, mobile-first CRM application designed for individuals and small teams to manage sales, customer service and marketing campaign automation. Continue Reading
Customer relationship management is giving way to customer engagement management as the new business strategy. SAP is evolving in recognition of this change. Continue Reading
MySAP, a product of the German software company SAP, is an e-business software integration tool that delivers content to a user based on his or her role in an enterprise. Continue Reading
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SAP Hybris is capitalizing on PaaS to help customers and partners build applications and better integrate their SAP portfolios. Continue Reading
To handle its massive smart-meter project, utility giant British Gas rejected customization in favor of standardization to streamline its SAP supply-chain system. Continue Reading
SAP is trying to broaden the boundaries of CRM in service of a customer engagement strategy. Continue Reading
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As competition from alternative energy sources encroaches on utility companies' stronghold, their need to create positive relationships with customers is more important than ever. Continue Reading
Qiagen, a large German biotech company, has begun a digital business transformation starting with an SAP Hybris e-commerce application developed in partnership with TCS. Continue Reading
SAP Anywhere is a cloud-based mobile application for SMBs that combines sales, inventory management, order processing, marketing, mobile POS and more. Continue Reading
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SAP will have to make sure hybris has all the support resources it needs to cover post-acquisition growth, according to experts. Continue Reading
Find a list of SAP CRM 2007 transactions including all standard out-of-box SAP-delivered transactions by using IMG and following these steps. Continue Reading
How to extract product hierarchies from SAP CRM Continue Reading