SAP CRM software

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  • SAP SapphireNow 2012: Special Conference Coverage

    Get SAPPHIRENOW updates on SAP HANA, mobile, SAP BusinessObjects, Business ByDesign, analytics, SAP ERP Human Capital Management, SuccessFactors and more. 

  • Chapter 3: 'SAP CRM Marketing'

    Whether you're considering implementing SAP CRM, you're a project leader looking for details on how it works, or you're new to SAP, this reader-friendly guide is the resource you need. 

  • Chapter of the Month -- October 2006

    Those working with CRM on a SAP system must have a firm grasp of IC WinClient, IC WebClient and the processes for the IC Manager. Get a crash course in the basic principles here. 

  • Quiz: Customers and Call Centers

    This quiz on customers and call centers will test CRM beginners' knowledge about common industry terms and practices. Start with this quiz to evaluate your general CRM savvy, then read detailed explanations of the correct answers to get a firmer gras... 

  • Customers and Call Centers: quiz answers

    Looking for help with SearchCRM.com's quiz: customers and call centers? Read answers and get detailed information on all related customer and call center topics. 

  • 3. Description of BP roles

    Learn the response to the third question in SearchSAP.com's exclusive CRM quiz. CRM expert Srini Katta designed this quiz to get you up to speed on business partner master data. 

  • 2. Identify BP categories

    Learn the response to the second question in SearchSAP.com's exclusive CRM quiz. CRM expert Srini Katta designed this quiz to get you up to speed on business partner master data. 

  • 1. How many BP classifications exist in CRM?

    Learn the response to the first question in SearchSAP.com's exclusive quiz. CRM expert Srini Katta designed this quiz to get you up to speed on business partner master data. 

  • 8. Defining the BP-type field

    Learn the response to the eighth question in SearchSAP.com's exclusive CRM quiz. CRM expert Srini Katta designed this quiz to get you up to speed on business partner master data. 

  • 9. Upload a CRM business partner to R/3

    Learn the response to the ninth question in SearchSAP.com's exclusive CRM quiz. CRM expert Srini Katta designed this quiz to get you up to speed on business partner master data. 

  • See more Essential Knowledge on SAP CRM software
  • mySAP

    MySAP, a product of the German software company SAP, is an e-business software integration tool that delivers content to a user based on his or her role in an enterprise. 

About SAP CRM software

SAP CRM helps marketers sharpen their customer focus and increase customer retention. SAP CRM capabilities include marketing resource and brand management; campaign management; segmentation and list management; real-time offer management; loyalty management; and e-marketing.