Making the case for CRM

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Featured Topic:	Making the case for CRM


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Last Updated: Oct 03, 2004

Where's the ROI in Customer Relationship Management? We have case studies, white papers and CRM news to help you skip the hype and find the bottom line.
>>	What is CRM?
>>	Learn more about CRM at our sister site - - SearchCRM.com

Brother's mySAP CRM project pays off

(29 Sep 2004)

Brother International had a shaky experience with an SAP R/3 rollout, but found success -- and ROI -- with mySAP CRM.

Read Full Story


NEWS:
>>	A quick guide to ROI with mySAP CRM (SearchSAP.com) 14 Sep 2004
>>	Face-off: Hosted CRM (SearchCRM.com) 15 Mar 2004
>>	Sizing up mySAP CRM (SearchSAP.com) 16 Dec 2003
>>	Year of the CRM upgrade (SearchCRM.com) 28 Sep 2004
>>	PeopleSoft offers free CRM services (SearchCRM.com) 23 Sep 2004


ADVICE:
>>	CRM ROI 101 TIP :A carefully laid out ROI methodology can help you avoid the notorious CRM failures that so many companies have suffered. ...
>>	CRM ROI: Fact or fiction? TIP :What is the success rate for ROI from CRM implementations? There are many stats on this topic. Get the facts from our ROI ...
>>	Hosted or in-house CRM? It depends TIP :In-house CRM provides more flexibility, but hosting is cheaper. Before you choose an approach, you should figure out which ...
>>	Advantages of CRM over SAP 4.6C ASK THE EXPERTS : Before SAP we ran on a legacy system. Now we have moved to SAP 4.6C. We have FI, CO, cash management, MM, discreet ...


WHITE PAPERS:
>>	Five secrets of a winning CRM strategy
>>	Integrating CRM, ERP and e-business applications
>>	Analytical CRM
>>	A Business View of mySAP CRM

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